First impression review SU:M37 Miracle Rose Cleansing Stick water-based cleanser from Korea Korean skin care K-beauty Blog Europe

FIRST IMPRESSION: SU:M37 Miracle Rose Cleansing Stick

SU:M37 Miracle Rose Cleansing Stick is an innovative water-based foaming cleansing product in stick format. Here is my review.

SU:M37 is a Korean high-end brand producing high quality skin care products. SU:M37 Miracle Rose Cleansing Stick is an innovative water-based foaming cleanser in stick format. Much like a solid soap that you twist up by turning the bottom of the tube. Contains fermented rose petals that gently massages the skin without irritating or causing redness. SU:M37 Miracle Rose Cleansing Stick has a very gentle formula leaving the skin clean, soft and clear. Doesn’t dry out the skin and also suitalbe for sensitive skin.

My expectations on SU:M37 Miracle Rose Cleansing Stick were very high. This product is hyped in social media and everyone seems to love this cleansing stick. SU:M37 Miracle Rose Cleansing Stick is supposedly handy when travelling etc. My first thoughts were, how do I use this product? Should I use my hands or apply directly on my face? How about makeup then? Will the stick become dirty? Should your skin be wet or dry  when applying? There are instructions on the packaging, pju! It sais to apply the product on damp skin directly to your face.

First impression review SU:M37 Miracle Rose Cleansing Stick water-based cleanser from Korea Korean skin care K-beauty Blog Europe

The packaging feels luxurious and very nice with gold details. I’m using the SU:M37 Miracle Rose Cleansing Stick after my oil-based cleanser to remove most of my makeup. I don’t feel like messing around with the stick directly on my skin wearing 3 layers of foundation if you know what I mean. Then the stick would be dirty and unsanitary I feel. This leaves me with some questions about SU:M37 Miracle Rose Cleansing Stick. Is this stick only made for either 1. People who don’t use foundation? or 2. People who double cleans?

SU:M37 Miracle Rose Cleansing Stick is an innovative product, no doubt about that. The product is much like a solid soap in stick format which you twist up from the bottom. The soap itself is beige with small pieces of fermented rose petals. SU:M37 Miracle Rose Cleansing Stick has a mild scent of roses and soap, nothing spectacular. The product does the job, and it is an exciting and fun product to try. The skin becomes clean, fresh, smooth and soft. However, I can’t say that the rose petals inside the cleansing stick really exfoliates the skin that much? It’s certainly not a matter of a scrub type cleanser, that’s for sure.

First impression review SU:M37 Miracle Rose Cleansing Stick water-based cleanser from Korea Korean skin care K-beauty Blog Europe

First impression review SU:M37 Miracle Rose Cleansing Stick water-based cleanser from Korea Korean skin care K-beauty Blog Europe

I admit, I have some problems with the SU:M37 Miracle Rose Cleansing Stick to be honest. I have tested this product both on dry and damp skin to be clear. On dry skin you get more product because the stick clings onto the skin when applying. I like that much better! But then you have to be quite clean and dry from the start not wearing foundation I feel. If you don’t want the stick to get dirty that is. On moist skin, the stick slides around and you get less product and a wet stick. When you massage your face, it’s easy to make a creamy foam though. The stick will become messy with time I feel, a clear disadvantage. A little goes a long way though, and a small amount of product us enough for making foam.

If you don’t use a lot of makeup then SU:M37 Miracle Rose Cleansing Stick is very nice and gentle, not irritating the skin.

It might take a while to get used to the SU:M37 Miracle Rose Cleansing Stick? I like the product, it’s a nice good quality facial cleanser. But I don’t love it so far. It does the job well, but do you really want to apply the stick directly to skin wearing makeup? Should you then rinse off the stick after application? Or do you have to use an oil-based cleanser before using this product?

SU:M37 Miracle Rose Cleansing Stick costs about 22 euros with free shipping from Korea, a totally fair price I feel. But the product isn’t better than any other Korean foaming face wash in a tub in my opinion. Not top ratings from me unfortunately, but definitely over avarage ratings any way! It does clean your skin effectively but gentle enough not irritating the skin. Big plus since this product is also suitable for sensitive skin as well.

SU:M37 Miracle Rose Cleansing Stick is an innovative exciting product, but I’m not fully 100% sold on this one unfortunately.

I would recommend SU:M37 Miracle Rose Cleansing Stick for all skin types, from dry to combination and mature skin. Also suitable for sensitive skin. If you don’t use makeup, then SU:M37 Miracle Rose Cleansing Stick is awesome! If you are used to double cleansing and use a lot of makeup, I would rather choose a regular foaming cleanser in a tub … I don’t think I fully get SU:M37 Miracle Rose Cleansing Stick just yet!

Product: SU:M37 Miracle Rose Cleansing Stick
Price: 22 euros / 80gr
Formula: Water-based foaming cleansing, which includes fermented rose petals that gently massages the skin without irritating.
Skin type: ALL. From mature to combination and dry skin. Also suitable for sensitive skin.

FIRST IMPRESSION Rating 3.5 / 5

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